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  • Employer Brand Refresh, Easter Countdown & Agentic AI Impact - Apr 18, 2025

Employer Brand Refresh, Easter Countdown & Agentic AI Impact - Apr 18, 2025

How to update your employer brand, a reminder to grab your onboarding kit, plus more HR insights and wisdom.

Happy Friday, HR Pros! 🐰 Easter’s hopping closer (and so is that Onboarding Kit deadline), making it the ideal time to refresh your employer brand — because first impressions always count. Wishing you a joyful Easter!

On the agenda: 

🦋 Employer Brand Refresh: Time for a spring clean?
⏱️ Easter Countdown: 3 days left to grab our onboarding kit…
💫 Agentic AI Impact: Transformation leader at PwC tells why.

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Employee Engagement CHECKLIST
This week’s HR goody — to help drive up motivation levels.
ⓘ Available to email subscribers

THE HR SPOTLIGHT

Employer Branding Spring Clean: Refresh and Reignite Your Culture

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Spring isn’t just for deep-cleaning your office — it’s a good time to refresh your brand! A study published in the Economics Ecology Socium shows that employer branding affects the number of applications, employee motivation, and turnover. So, this is the time to evaluate whether your brand truly aligns with the expectations of the modern day workforce…

These pointers will help you do just that:

🕵️ Audit, Assess, and Analyze: Find out how your organization is perceived by both current employees and potential talent. Use surveys to gain more insights from your employees. Are they engaged, satisfied, and aligned with your company’s core values? How do they feel about your workplace culture? Their answers can help identify areas for improvement.

🔬 Research and Evaluate: Do a research on the labor market and see what the top employers are up to. Review your career website and the platforms you use for employee engagement and recruitment. Look for gaps and opportunities you can take advantage of to stay ahead of the competition. 

🛡️ Revise and Update: From your findings, set up a campaign for your employer branding’s spring cleaning. Ensure they reflect an authentic and inclusive work culture that attracts top talent. Plan how you can highlight your company’s strengths and make sure your messaging is clear and compelling.

📊 Implement and Monitor: Start rolling! Strengthen employee advocacy by encouraging them to share positive experiences on online platforms amplify your brand’s reach. Invest in ongoing development programs to show your commitment to employee growth. Don’t forget to monitor the progress and evaluate further to see if you’ve reached your goals.

With an employer brand refresh, you don't just boost your ability to attract top talent but also foster a thriving, engaged workforce that feels connected to your company’s mission and values.

Delve deeper into workplace culture strategies through this guide on HRAddict: Company Culture: Definitions and Strategies >>

FRIDAY’S STEAL

3 Days Left: To Raise Your Onboarding Game With This Handy Kit

onboarding bundle


Spring into smarter hiring with our Easter-exclusive Hiring Checklist & Onboarding Bundle — the essential toolkit every HR pro and manager needs to build a smooth, strategic hiring process. Why this bundle is a must-have:

✅ Simplify Hiring – Actionable checklists to reduce guesswork and regain hours lost on admin.
🚀 Accelerate Onboarding – Equip every hire from day one.
🎯 Customize to Your Culture – Adapt the tools to reflect your company’s unique values and processes.
📋 Stay Compliant – Keep your hiring aligned with industry standards.

This community promo ends April 20 — midnight EST.

HR WISDOM

20 Fun Team Meeting Ideas that Will Boost Engagement

Don’t let uninspired meetings drain your team's energy and creativity. This guide over on the HRAddict blog provides 20 fun and out-of-the-box team meeting ideas to make your next staff meeting more engaging and productive.​

🧠 See how regular team meetings boost morale and collaboration.
🎨 Try creative formats like potlucks, mindfulness, and idea walls.
💬 Make meetings interactive with icebreakers and casual chats.

NEWS THAT MATTERS

🤖 HR Offensive on These 3 AI-Related Tensions — HR must proactively address AI's impact on jobs, ethics, and organizational trust. [HR Executive]

🌐 Rise of Purpose-Driven Independent Professionals — A significant shift as professionals prioritize autonomy and purpose over permanent roles. [HRD]

🧳 The Great Detachment: 2025’s Worrying Trend — An emerging trend where individuals seek meaningful work-life balance, detaching from traditional career paths. [Bazaar]

🧱 Lego Removes DEI Mentions From Latest ESG Report — A webpage touting Lego’s “diverse and inclusive workplace” remains on the company’s site. [HR Dive]

TREND WATCH

PwC: Agentic AI Lies at the Center of the Future of Work — HR Leaders Need to be in the Driving seat

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Unleash — Agentic AI is poised to transform business operations by enabling AI agents to make autonomous decisions. HR leaders are urged to spearhead this transition, ensuring seamless integration and maximizing organizational benefits. In an exclusive interview, Anthony Abbatiello, Workforce Transformation Leader at PwC, tells why CHROs need to be at center of this transformation…

WEEKLY HR GOODY

An Employee Engagement CHECKLIST

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The task to motivate and engage your employees can be overwhelming — but this Employee Engagement Checklist worksheet will make the process easier and help you determine if there are any areas that need improvement.

Download link available to subscribers via email.

BREAKROOM

Friday work meme

SMART READS

🔝 How to Use Social Media for Recruiting Employees

🛠️ Build a Great Company Culture With These Awesome Tips

👥 Learn About the Main Types of Diversity in the Workplace

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